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The large-size cinema posters
hanging on street corners or on display at cinema entrances are a familiar
sight to anyone travelling to India. These film posters, painted in oil
on canvas or on plywood, are created by talented artists working in small
studios in the Hindi film capital Bombay, the centre of the world's largest
film industry. |
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Today the boom in handpainted
cinema posters is over. The film industry is increasingly moving toward
uniform marketing campaigns using mega billboard prints with photographic
motifs. The few remaining painter studios are diversifying by producing
portraits of politicians, local advertising campaigns or commissioned work
for private customers. |
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Hindiposter.com wants introduce and commission this art form to cinema poster fans
around the world.
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